The Pittsburgh Steelers and Dallas Cowboys are battling it out on Sunday Night Football in Week 5 at Acrisure Stadium and wide receiver George Pickens managed to make a statement with his eye black.

As the Steelers wide receiver was taking the field in the first quarter, fans who were watching the NBC broadcast noticed that Pickens had a message on his eye black.

After getting a good look at a still of Pickens’ eye black, it was clear the message read, “Open F—— Always.”

A former second-round pick of the Steelers in 2022, the Georgia product has found plenty of space to make plays for his quarterbacks. After tallying 801 yards and four touchdowns during his rookie campaign, Pickens had a career-best season in 2023, totaling 63 receptions for 1,140 yards and five touchdowns.

Making his second season even more impressive was the fact that the Steelers were an absolute mess at the quarterback position, with Kenny Pickett and Mitchell Trubisky struggling before Mason Rudolph provided some stability.

Through four games of the 2024 season with Justin Fields at the helm, Pickens has 284 receiving yards but has failed to find pay dirt thus far. He’s coming off his best game of the year after finishing Week 4 with season-highs in receptions (11) and receiving yards (113).

We’ll see if he can keep staying “Open F—— Always” during the Week 5 tilt against the Dallas Cowboys. As of this writing he has one catch for eight yards.